Marcos Alves, Director of YDreams Global Products Division, explains how the owners of the virtual pets feel compelled to return to AquaRio in order to feed them and monitor their development, thus assuring that the virtual fish thrives and allows for the unlocking of new features. "The Virtual Aquarium is one of the products created by YDreams Global that combines the physical world with a digital experience, focusing on technological solutions that enable customers to maximize their results, through increased customer loyalty and constant attraction and flow," explains Mr. Marcos. In the case of AquaRio, the product was customized by YDreams Global to stimulate frequent visits to the new tourist attraction and generate a new source of revenue.
This Large LED Screen as a Virtual Fish Tank is simply mind blowing! In Las Vegas there is a mall where the ceiling changes with graphics and tone. As you walk inside at night, it will slowly go from dark to light and provide a cool atmosphere to walk around in. In Beijing they have a different ceiling. They brought the loved fish screen saver to life as a large LED screen of a virtual fish tank, with the movement right above us to keep us company.
After choosing from several available species, colors and sizes, the customized virtual fish can then be named and saved, using a purchased RFID card. From that moment on, the virtual pet becomes the visitor's host to AquaRio, appearing throughout the visit on smaller virtual aquariums terminals, the YFish terminals.
The main attraction is the Virtual Aquarium, a digital environment where visitors are invited to create a virtual pet fish and customize its features. The experience begins at a creation kiosk with a videowall where they can see their new virtual friend.